Stories?
Today’s post is more personal than informative. I have a pet peeve about people writing “how-to” articles about story-telling. Doesn’t...
Today’s post is more personal than informative. I have a pet peeve about people writing “how-to” articles about story-telling. Doesn’t...
Many businesses are faithfully research-oriented. To that type of executive, the data that can be derived from robust research techniques...
So, let’s assume that you have defined and articulated your strategy and your target audience, and you now need to create preference for...
Most business disciplines are easily understood. Accounting, customer service, IT — all pretty straightforward. You wouldn’t try to do...